by Karen Winter | Oct 28, 2016 | Marketing, Sales
Is Your Team Emotionally Involved? We all like a challenge, to be inspired, to be involved and to be appreciated. If your team is coming to work, clock watching and doing the least possible, it is highly likely that they are not emotionally involved; and that is down...
by Karen Winter | Oct 21, 2016 | Customer Behaviour, Marketing, Sales
We live and work in a high-tech, high-speed, highly stressful world. Good communication is more important then ever, however, many of us are not really listening to one another. According to the late Brant Burleson, professor of communication and author of...
by Karen Winter | Oct 14, 2016 | Business Planning and Strategies, Customer Behaviour, Marketing, Sales
To be successful at nailing and scaling your business you need repeatable business model. To develop a repeatable model, you need to differentiate; which is easier said than done. Differentiation is the key to a great strategy, and assures you of your competitive...
by Karen Winter | Oct 7, 2016 | Business Planning and Strategies, Customer Behaviour, Marketing, Sales
Content Marketing If we asked 10 clients for their definition of content marketing we’re likely to get 10 very different answers. Content marketing is nothing new, however, the explosion of channels over which to distribute content appears to have created a new wave...
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